Monthly Archives: June 2016

The disservice provided by Yellow Pages in both online and print advertising and marketing, and the many advantages of a dedicated online agency

This white paper discusses the disadvantages of enrolling in and using Yellow Pages as an effective advertising and marketing medium, both in print and online; as well as the subsequent benefits of working with a firm whose expertise and competence lies principally in online marketing. 1.   With Yellow Pages, a business must enroll in both […]

Local Finder Blurs the Line Between Paid and Organic

What Is Local Finder and What Does It Mean For My Business? When searching for a local business or service on Google a map pops up with what’s known as the three-pack. The three-pack is elusive and exclusive. But like most Google users, I will never be satisfied with just three options, so I inevitably […]